S-tel launches mobile services in Shimla

Posted by NITYIN on Dec 17th, 2009 and filed under Musings. You can follow any responses to this entry through the RSS 2.0. You can leave a response or trackback to this entry

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The already crowded Himachal mobile services sector saw an entry of another new player, S Tel, which launched it’s mobile services in Shimla today. On the tariff front, S Tel will offer one paisa per second plan and 50 paise per minute plan. The rates will be applicable to local as well as STD calls. The company will offer numbers in the series 91290xxxxx

S Tel is a joint venture between the Chennai-based Siva group and Bahrain Telecommunications (Batelco). Batelco has 49% stake in S Tel and the Siva group holdsstel mobile services himachal 51% stake. S Tel is sharing the whole infrastructure with existing operators and has decided not to put up any tower of its own. The company has licences for Himachal Pradesh, Orissa, Bihar, Jharkhand, Jammu and Kashmir and Assam circles.

S Tel CEO Shamik Das, said, “The six growth circles with a population of 226 million people provide us an opportunity to deliver a tailored, relevant value proposition”. S Tel will not only set a conventional distribution network for its services but will also make use of non traditional channels such as insurance agencies, cable operators, courier services & Panchayats to make its products available, he said.

Related posts:

  1. S-Tel asked to stop mobile services in Himachal
  2. 3G services in Himachal: S-tel to invest 700 crores in 3 circles
  3. BSNL 3G mobile service launched in Himachal

9 Responses for “S-tel launches mobile services in Shimla”

  1. [...] This post was mentioned on Twitter by NITYIN and Shimla Hangout, Himachal Live. Himachal Live said: New Post: Stel launches mobile services in Shimla http://goo.gl/fb/el83 [...]

  2. Neeraj says:

    One more minnow all set for counting days…. that too for its merger with gaint. lolzz

    • NITYIN says:

      In fact, entry of so many mobile companies in Himachal is a joke. This is just nothing but to get a tag of pan Indian operator. Barring Airtel and BSNL none of the companies have any presence in the interiors.

      • Tarun Manta says:

        Absotutely, in today’s newspaper, i gone through a headlines says, Mittal is eyeing on Bangladesh. What a Company – Airtel. and these minnows promoted by middle east (that too under debt) doubts how long gonna survive. Buggers on Indian Economy..

        • NITYIN says:

          The license fee for states like Himachal are lower than compared to a city like Delhi, Mumbai etc. These smaller companies bid for the cheaper license and start operations in few cities in these states. Once a new bigger player comes in the market who wants to be a pan Indian operator, they buy these companies and the promoters of such companies leave with a hefty amount in their kitty. When the market is saturated with 1 paise tariff, one can very well imagine the margins these companies are working on.

  3. [...] in Himachal Pradesh with two tariff plans, one is Pay Per Second and second is All@50 paisa. Stel launches mobile services in Shimla |

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