How are stores changing on Black Friday for the pandemic

How are stores changing on Black Friday for the pandemic
Amazing shopping is undergoing a transformation brought on by the pandemic, with many major retailers Start their sales sooner than ever And finish it later. Companies are hoping to avoid the customers who clutter up stores on the Friday after Thanksgiving by giving them more options to buy, pick and drop.
This year , Black Friday deals Which is usually reserved for in-store shopping will appear online during the month. Roughly 51% of shoppers are concerned about in-store shopping during the holidays, and 64% of their budget is expected to spend online, according to a new shopping survey by Deloitte.

“Black Friday has definitely turned into a digital relationship in the past five years,” Neil Saunders, retail analyst and managing director at GlobalData Retail, told CNN Business. “The focal point is not on that one day. It’s been a multi-day event.”

And those who are brave (or crazy) enough to get to the stores on Black Friday will notice improved safety protocols and capacity controls.

Here’s how major US retailers are changing their Black Friday plans this year:

Best buy

“As we said, Black Friday isn’t just one day this year – it’s long months,” Best Buy said in a statement.

That’s right: Some Best Buy deals became available online in October with more deals launching in stores on November 1. On specific days, Best buy (BBY) Shoppers can get deeper discounts from the Early Black Friday announcement via their website, as the first event kicks off November 5.

Stores will open at 5 am on Black Friday and the retailer is still asking shoppers to wear face coverings. It also enforces capacity controls and there will be a “dedicated customer experience host” to assist live shoppers and answer questions.

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Also available will be contactless delivery on the side of the road and extended delivery service on the same day.

Home Depot

Home Depot will provide Discounts online and in stores From November 6 until December 2.

The retailer said recently that it decided to “reinvent” Black Friday this year to reduce pressure on consumers, who typically flock to stores in large numbers for the best deals. Given the pandemic, the company indicated that maintaining safety was also a factor in its decision.

Home Depot (High resolution) Earlier this week, app users gave advance access to some discounts.

Lowe

Loyal customers will see a file Expand the selection of items, As the company sells more household goods, exercise equipment, and other items that people don’t usually associate with home improvement retailers.
Lowe (Low) The “saving season” really started last week – its earliest start date. The Black Friday-style event includes “competitive in-store and online deals” through December.

One notable addition this year: FREE delivery of cut trees and wreaths on orders over $ 45.

Messi

Sales of Black Friday will start in the online department store and in stores starting November 4th.

The day after Thanksgiving itself, Macy’s said that shoppers can “expect to shop the same deals safely in store” with additional cleaning, employees wear personal protective equipment and “occupancy checks with an emphasis on traffic flow to anticipate and mitigate crowds.”

Messi (M) It also promotes docker pickup, online purchase, and same day delivery through DoorDash.

Targeting

The deals are going to be They are sold online and in stores For the entire month of November in a promotion called Black Friday Now. Target will be offering “24/7 discounts and digital deals every day” starting November 1st. It also extends the price match policy from two weeks after the purchase date to two months.
Targeting (TGT) It is also working to enhance security features in its stores – including contactless in-app payment, and reducing the number of lines by having employees navigate the store to allow customers to pay and allow shoppers to make reservations.

Walmart

America’s largest retailer Black Friday sales spread over three weekends, Which will start on its website before it hits the stores a few days later. “Black Friday Days Deals” include the weekends of the first, second and fourth of November, with deals popping up online on Wednesdays.

Although it pushes people to shop online and use the sidewalk pick up option, the shoppers who go to his stores will not experience the mess of the past. Instead, they will form single coil lines at the entrance and be given sterile shopping carts. “Health Ambassadors” will be stationed at the entrances to remind people to wear their masks. Social distancing will be enforced indoors with one-way amplitude and corridor controls.

Walmart (WMT) She said the changes to its stores would “be safer and more manageable for both our customers and partners”.
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